A school within the Management sector Inseec U
Master Luxury Business Management

Info Sessions

MAY 27, 2021
JUNE 22, 2021
To know more

The future of Luxury Business is here.

This program is also available in full online version.

This Master’s Degree enables you to obtain a double certification from EBS Genève

and CREA. INSEEC U.

Les Grandes Maisons of the luxury market know that remaining stable is all about progressing through balancing the yester year and tomorrows economy and adapting to new generation of customers.

The best way to ensure that the luxury industry continues to thrive is through a new management approach that promotes new adventure through never before seen technology and digital services that allow the luxury to progress within the realms of craftsmanship.
This course allows students to grow within the field of Brand management and markets understanding of what luxury will be tomorrow. Students will understand that it is not current thinking of today that will help but moreover to anticipate what is required for the future.
Through savvy technology and modern skills & methodologies, students will be able to define the core principals of driving ahead within the industry.

This program is designed to provide core practice through the eyes of the major luxury brands thanks to many workshops with real challenges given by Maison’s top executives with whom our students will work for and exchange.

EBS Genève keypoints
  • Master I: October 2021
  • Master II: March 2022
  • 18-months course
  • Full time program
  • 1 study trip to Europe
  • Language: English
  • Campus: Geneva
  • 120 ECTS Credits
  • Business centre available to participants
  • Grant and finance plan available
EBS Genève keypoints
  • Bachelor’s degree, Swiss diploma in marketing/communication, CFC/EFZ in marketing/communication (professional experience required) or other equivalent diploma
  • English fluent
  • Master I: Teaching, workshops e-learning: about 450 hours
  • Master II: Teaching, workshops e-learning: about 500 hours
  • 5-months internship (to be validated by CREA and scheduled after 10-months teaching period at the school)
  • Program length: 18
  • Timetable: From Monday to Thursday 9-12 a.m. / 1-5 p.m.
  • Course price:
    -Master I: 9500€
    Master II: 11000€

The program

LUXURY BRANDING
Brand Equity & Guidelines
Brand Management
Intellectual Property, Patents, Antitrust
Sustainability
MANAGEMENT & LEADERSHIP
Organization & Committees
HR & Talent sourcing
Performance, Reporting, Delegation
Brainstorming techniques
Agile project management
Strategic planning
Business intelligence & Art of Negotiation
Budget & Finance
BUSINESS DEVELOPMENT
Profit & Loss
Product Strategy
Clients data, knowledge & focus
Merge & Acquisition
Manufacturing & Sourcing
INTERNATIONAL
Distribution & Key locations
Customer relationship & single vision
Retail & E-Commerce
OPERATIONS
Logistics
Supply Chain
Shipping
Packaging
Processes
INNOVATION
Connected object
IT, Cloud & cybersecurity
New digital business platforms
In-store management & digital tools
Data, AI, Bots
Blockchain
CHANNELS
Omnichannel & B to B
Mobile App
Digital Services
Trends & Media Evolution

CAREER OPPORTUNITIES

International, Sales, CRM, Product Manager, E-Commerce, Merchandising, Distribution, as well as other functions: Business Analyst, Market Manager, Marketing Operation Manager.

DIRECTOR’S VISION

The pillars of tomorrow's luxury are already entrenched. We must now ensure that we can develop them effectively through new models and ensure that the future of tomorrow is already built today.

WHERE OUR ALUMNIS WORK

Valmont / Shiseido / Richemont / Cartier / Piaget / Chopard / Bvlgari / Beau Rivage / Jaeger-Lecoultre / Nespresso

EBS Genève Jaeger LeCoultre